Consent for the AI era
AI runs on data you are allowed to use. ConsentX makes your first-party data permissioned and AI-ready.
Why AI changes the consent stakes
AI needs permission, not just data
Training, personalisation and analytics all process personal data. Without a clear lawful basis and purpose-based consent, that data is a liability, not an asset.
First-party data is the new moat
As third-party cookies fade, consented first-party data drives measurement and personalisation. Consent is what makes it usable and durable.
Regulators are watching AI uses
DPDPA, GDPR and the EU AI Act expect a defensible basis for processing. Purpose-bound consent and provable records are how you show it.
How ConsentX makes data AI-ready
Permission captured, enforced and proven, so only consented data flows into your analytics and AI.
Purpose-based consent
Capture free, specific, informed consent per purpose, including analytics, personalisation and AI uses, so each downstream use maps to a permission.
Enforced at the source
Non-essential trackers stay blocked until consent, and withdrawal re-blocks them, so what flows into your data and AI pipelines is already permissioned.
xScan-AI discovery
Our AI scanner inventories the trackers, cookies and third parties firing on your site and flags what runs before consent, so nothing leaks into AI workflows unseen.
Tamper-evident proof
Every decision is bound into a SHA-256 hash chain with the purpose and policy version, so you can prove the basis for any AI use on any date.
What you get
Make your data AI-ready
Capture provable, purpose-based consent and build AI on data you can defend. Free to start.
Frequently asked questions
What is AI-ready consent?+
AI-ready consent means each piece of first-party data carries a clear, provable permission for the purposes you will use it for, including analytics, personalisation and AI. It turns raw data into data you are actually allowed to process and can defend in an audit.
Why does AI need a consent management platform?+
AI models and personalisation run on personal data, and most privacy laws require a lawful basis and purpose-based consent to process it. A CMP like ConsentX captures that consent, enforces it at the source by blocking non-essential trackers until the user agrees, and keeps tamper-evident records you can show regulators.
Does ConsentX use AI?+
Yes. ConsentX includes xScan-AI, an AI-assisted scanner that inventories cookies, scripts and third parties on your site, detects trackers firing before consent, and produces a plain-English risk report. It helps ensure only permissioned data reaches your analytics and AI pipelines.
How does consent relate to the EU AI Act and DPDPA?+
Both expect a defensible basis for processing personal data. The EU AI Act layers obligations on top of the GDPR, and India's DPDPA is consent-and-legitimate-uses based. Purpose-bound consent with verifiable records is the foundation that lets you use data for AI without overstepping either.